Diethelm Travel Group Accepts PATA Gold Award for Marketing Media
Leading Tour Operator Recognised for Standout E-newsletter Campaign
KAZAKHSTAN ÔÇô 20 September 2019 ÔÇô Diethelm Travel Group (DTG), an award-winning inbound tour operator servicing Asia, has received a PATA Gold Award in the Marketing Media ÔÇô E-newsletter category for 2019.
Organised annually by the Pacific Asia Travel Association (PATA), the prestigious awards recognise tourism initiatives throughout the region within four categories: Marketing, Education and Training, Environment, and Heritage and Culture. Siprang Srinarintranon, Diethelm TravelÔÇÖs Group Director of Marketing, accepted the award on behalf of the company at PATA Gold Awards Dinner and Presentation in Kazakhstan last night.
Diethelm TravelÔÇÖs winning submission highlighted an e-newsletter campaign that effectively showcased Diethelm TravelÔÇÖs sustainable and responsible tourism initiatives. The email content was designed for recipient agents to share the mailingÔÇÖs travel tips with their clients, providing further value, local insight and expert advice.
ÔÇ£WeÔÇÖre honoured to be recognised by PATA for our communication efforts,ÔÇØ said Srinarintranon. ÔÇ£TodayÔÇÖs travellers and travel professionals have a wealth of information at their fingertips however, this often results in information overload or data fatigue. With this in mind, itÔÇÖs more important than ever to provide our clients with trusted, accurate information and local insight to our fascinating destinations in continually new and engaging ways.ÔÇØ
Known for crafting exclusive Journeys of a Lifetime across 13 countries in Asia for more than the past 60 years, Diethelm Travel Group prides itself on its expert team of travel professionals worldwide.